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Youtube monetisation Update

YouTube Monetisation Update July 2025: Everything Creators Need to Know

By on July 10, 2025 0

Introduction

Starting July 2025, the YouTube monetisation update brings major changes that every content creator should understand. These updates affect both how creators receive payments and what kind of content qualifies for monetisation. As part of its broader initiative, YouTube aims to promote authentic, high-quality content while streamlining its payment process through this monetisation update.

This article breaks down the changes and what creators must do to remain eligible under the new system.


Transition from AdSense to Google Payments

One of the most significant changes is the shift from AdSense to Google Payments as the primary payout method for creators. By July 15, 2025, all monetised channels must migrate to Google Payments to continue receiving earnings.

Why this matters:
The transition is intended to improve transparency and offer a more integrated experience across Google platforms. Google Payments provides a modernised interface and better control over payment settings.

What creators need to do:
Update your payment details by signing into your account and linking Google Payments before the deadline. Failure to do so may result in a pause in your payouts.


New Content Eligibility Standards

In addition to the payment update, YouTube has also tightened its rules on what type of content qualifies for monetisation. With this change, YouTube aims to discourage low-quality and reused content while ensuring that it rewards only meaningful, original creations.

Under the new policy, the following types of content may no longer be eligible for monetisation:

  • Repetitive or mass-produced videos
  • Low-effort compilations or slideshows
  • Content with minimal editing or transformation
  • AI-generated content with little human input
  • Voiceover content without added educational or entertainment value

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How to Stay Monetised

To remain eligible for monetisation, creators are encouraged to focus on:

  • Originality: Use your own footage, voice, or heavily transformed third-party content.
  • Effort and creativity: Show clear input through editing, storytelling, commentary, or educational value.
  • Engagement: Make content that connects with your audience and offers unique insights or experiences.

Monetisation Thresholds Remain Unchanged

Even though YouTube has changed its content policy, the platform still maintains the same basic eligibility criteria for joining the YouTube Partner Program (YPP). To qualify, you need to meet one of the following requirements:

  1. Gain 1,000 subscribers and accumulate 4,000 valid public watch hours in the past 12 months
    or
  2. Reach 1,000 subscribers and earn 10 million valid public Shorts views within the past 90 days

These benchmarks ensure that creators demonstrate consistent engagement and audience growth before monetisation.


Who Will Be Affected?

Channels most likely to be affected by these changes include:

  • Compilation channels that reuse existing content with minimal changes
  • Text-to-speech or AI-generated channels lacking human input
  • Voiceover channels without meaningful commentary or editing

On the other hand, channels focused on original content—such as vlogs, tutorials, educational videos, reviews, and storytelling—will likely continue to benefit under the updated rules.


Final Thoughts

Overall, YouTube’s July 2025 monetisation update clearly signals a stronger commitment to original, high-quality content and a more transparent, streamlined payment system. Although the shift to Google Payments is relatively straightforward, the stricter content eligibility standards, on the other hand, require creators to reassess their approach.

Therefore, by focusing on originality, effort, and value, creators can not only stay monetised but also build sustainable channels that continue to grow alongside these evolving standards.


Key Takeaways

  • Switch from AdSense to Google Payments by July 15, 2025
  • Avoid repetitive, low-effort, or AI-generated content without transformation
  • Prioritise originality and viewer value
  • Monetisation thresholds (1K subs + 4K hours or 10M Shorts views) remain unchanged

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